Brand Identity
Art Direction
Logo Design
Website Design & Build
Print Collateral
Signage Design
Menu Design
Social Media
Photography
–
–
2024
Several quality bánh mì spots have opened across Melbourne in recent years. Bammi launched its first store in Brighton at the end of 2024, followed by a CBD location in June 2025.
From the beginning, our goal was to create a brand that feels fresh, memorable, and distinct from the many other bánh mì shops in the city. We began by choosing a name that’s catchy and memorable for non-Vietnamese audiences, subtly inspired by 'Bánh Mì'. The branding draws from the name with a contemporary approach—distinctive and culturally respectful without being too literal.
Brand Identity
Art Direction
Logo Design
Website Design & Build
Print Collateral
Signage Design
Menu Design
Social Media
Photography
–
–
2024
