Burger Foundry

2013

Specialising in handcrafted burgers, Burger Foundry’s concept was that of a foundry - a factory that produced metal castings. With this in mind, the menu was designed to replicate the flow of the factory (or burger joint) to the final product. Logo, icons and graphic were developed to resemble the safety icons one might see on a factory floor. The addition of the Coffee Foundry meant the creation of a new logo that directly tied in with the rest of the brand while also managing to stand out from the rest of the menu.

2013